BOLOGNA (ITALPRESS) – Conad announces its entry into the insurance sector with the launch of Heyconad Assicurazioni, an offer dedicated to customers who hold Conad Cards “Carta Insieme” and “Carta Insieme Più.” This new offer is the result of a collaboration with Chubb to conent customers access to a wide range of protection insurance products, including accident-health, home-family and travel. This launch supports Conad’s omnichannel strategy, which aims to create a relational platform that integrates products, services and experiences, enriching and diversifying its retail offerings to better meet diverse customer needs. “Our omnichannel approach is one of the main drivers of our brand’s development, and entering the world of insurance allows us to offer an even more comprehensive service to the more than 12 million customers who choose us every week to do their shopping,” said Francesco Avanzini, general manager of Conad. “Chubb is proud to partner with Conad in its entry into the insurance sector. Chubb’s global presence, wide range of products and technologies, including the market-leading integration platform Chubb Studio, are all relevant factors to support Conad as a distributor and offer its customers a wide range of insurance solutions,” commented Orazio Rossi, country president Italy of Chubb. The insurance intermediary within the Conad ecosystem is Conad Discovery Srl, registered in the single register of intermediaries held by Ivass. This entity will be responsible for the distribution of insurance products and will make the products available through several dedicated sales channels, including the Heyconad Assicurazioni digital platform powered by Chubb Studio. “The strategic partnership with Chubb represents a great achievement for Conad,” said Francesco Cicognola, president of Conad Discovery, “a factor that will allow us to continue to grow, fostering the creation of relationships with our customers based on the purchase of products and the offer of convenient, high-quality services designed for them.”(ITALPRESS).-Photo: Conad press office-
