TURIN (ITALPRESS) – Alfa Romeo returns to the Mondial de l’Auto in Paris with its full range and as many as three major previews with the typical charm of a brand more than 100 years old that never ceases to amaze. For the occasion, the brand will set up a large and spectacular stand that will transport visitors on an immersive journey into the heart of Made in Italy, celebrating its craftsmanship excellence and cultural tradition. The concept of the exhibition area, called “Bottega,” will in fact go beyond the mere display of cars, offering a complete multisensory experience, thanks to the collaboration with some of the most famous national excellences, including, Alcantara, ART, Lavazza, Magna Pars, Poltrona Frau and Schedoni. Spotlight on the new Alfa Romeo Junior, the model that marks the return of the global Italian brand in the B segment, the most relevant in Italy and Europe. An authentic cool and unique object, the unreleased compact sports car combines eye-catching styling with the most advanced technology in terms of connectivity and driving dynamics. In addition, the new Junior is available in hybrid and electric configuration, without making obvious aesthetic or equipment distinctions, because the only thing that matters is its being 100% Alfa Romeo. In particular, the world premiere in Paris will be the Junior Speciale Ibrida with 136 hp equipped with dual exhaust pipes, 18″ “Holes” alloy wheels and Sport pack with Sabelt seats, Alcantara upholstery and sporty characterization in the exteriors embellished by the new “Legend” grille. Alongside it will be the new Junior 280 Veloce, presented for the first time at a French public event, featuring the Sport pack and panoramic glass roof.
Queen of the stand will certainly be the iconic 33 Stradale, the custom-built car produced in only 33 examples that takes on the role of the manifesto of the Italian brand? and its values of Sportiness, Passion and Made in Italy. Thus continues the international tour of the stylish model, which since its debut on August 30, 2023, has taken part in the most important international automotive events. These include the Villa d’Este Concours d’Elegance, in which it won the coveted “Design concept award,” followed by the renowned Goodwood Festival of Speed, which represented the fuoriserie’s debut at a public event outside Italy, and the recent “Chantilly Arts & E’lègance Richard Mille,” the prestigious elegance competition that combines the world of automobiles with art and elegance.
Space was also given to a preview of the new Tonale MY25, the evolution of Alfa Romeo’s award-winning C-Suv that introduced the brand to the world of electrification with characteristic sportiness. Major new features include a new interior in which a redesigned center tunnel, a new rotary selector for the automatic transmission and a revamped instrument cluster display stand out. The specimen on display is a Veloce version in Hybrid configuration with a 1.5 turbocharged 4-cylinder 160-hp powerplant with variable geometry turbine (VGT), combined with the new seven-speed dual-clutch automatic transmission in which a 48V “P2” electric motor of 15 kW and 55 Nm (135 Nm thanks to the 2.5:1 transmission ratio) is integrated, capable of transmitting motion to the wheels even when the internal combustion engine is off.
Completing the display in Paris is the 520hp Giulia Quadrifoglio Super Sport, the special, limited edition that, also declined on the Stelvio, pays tribute to the brand’s sporting history by celebrating its first victory at the Mille Miglia in 1928 with the legendary 6C 1500 Super Sport. Distinguishing it is a bold reinterpretation of the Quadrifoglio logo that, for the first time in more than 100 years of history, is dressed in black.
photo: stellantis press office
(ITALPRESS).
