MILANO (ITALPRESS) – Intesa Sanpaolo, Eni and UniCredit occupy the top three positions of the Top Brand Reputation, the ranking developed by Reputation Manager that quantifies the online reputation in Italy of over 200 companies, extending the monitoring also to numerous international brands. The data from the last edition of the observatory show that the Finance, Energy and Media & Telco sectors are those with the highest reputation in the quarter. The first five companies ranked in the financial sector recorded an average score of 74.91 (+3.8%) out of 100, the energy cluster follows with 74.58 (+8.1%) and Media & Telco gets bronze with 64.93 points out of 100 (+4.2%).
“The trimester shows a clear correlation between media exposure and reputational solidity in the Finance and Media & Telco sectors, which guide both volumes and scores – says Andrea Barchiesi, founder and CEO of Reputation Manager – But a significant case is that of Energy: although not among the most cited clusters, his Top 5 expresses the second average of the highest sector, it is worth a narrative focused on concrete results, as a simpler.
The quarterly ranking confirms Intesa Sanpaolo, led by Carlo Messina, at the top with 88.87 points. In the quarter, the group has distinguished itself for the launch of the Academy Intesa Sanpaolo and the projects for the young ZeroNeet, with active partnerships with Fondazione Cariplo and Generation Italy; for operations in the US by 50 billion and the strengthening of presence in the Middle East. Eni, with Claudio Descalzi at the helm, advances a position in second place with 82,11 points: the group has recorded results superior to the expectations with profits in the nine months to 3,8 billion, has started Plenitude Fibra and the hub of renewable energies in Calenzano and has obtained the upgrade of the rating Moody’s to A3.
The UniCredit podium, under the direction of Andrea Orcel, completes with 80,78 points, strong of a profit in the nine months growing 13% to 8.7 billion, of the social projects Semi di Bene, of the Uni scholarships. ON and the recognition of Bank of the Year in Italy and in five other countries.
-Photo Reputation Manager-
(ITALPRESS).
