AMSTERDAM (PAESI BASSI) (ITALPRESS) – Stellantis Pro One presented the new logo, which symbolizes the next chapter of the brand’s path and its global ambitions through the implementation of the FaSTLAne 2030 strategy. Designed as a modern expression of the Pro One identity, it demonstrates the commitment to providing vehicles designed around the needs of customers and to support professionals through an increasingly comprehensive ecosystem of services, connected technologies and tailored solutions. In recent years, Stellantis Pro One has expanded its range beyond the traditional vehicle offering, building an integrated ecosystem that helps companies improve productivity, efficiency and operational performance. The new visual identity was also designed to create a coherent and immediately recognizable architecture within the Stellantis Pro One ecosystem. Thanks to a common graphic language and a distinctive typographical character, the new logo can be easily extended to strategic initiatives such as Stellantis Pro One CustomFit, Stellantis Pro One NEXT and future customer-oriented programs, strengthening the link with the broadest Pro One vision. This unified design approach reflects the increasingly integrated nature of the Stellantis Pro One ecosystem, where vehicles, transformations, connected services, technologies and business solutions work together to support professional customers. “A clear vision of the future requires an identity that reflects progress and direction,” said Eric Laforge, Global senior vice president of Stellantis Pro One. “Our new logo reflects the evolution of Stellantis Pro One and the direction we are going to. Driven by the FaSTLAne 2030 strategy, we are building an increasingly integrated ecosystem of vehicles, services, connected solutions and network, designed around the needs of professional customers. The new identity – he added – expresses both the strength of the results achieved so far and our determination to push us even further in the years to come.” (ITALPRESS). -Photo: Stellantis- Print Office
