Ford, starts “A Tutta Carica,” an on-the-road adventure in the Cilento region

ROME (ITALPRESS) – Ford is issuing a challenge to the more adventurous spirits with “Fully Charged,” an initiative that rewrites the concept of electric travel aboard the Ford Explorer. The goal? Redefine the concept of exploration and prove that electric is synonymous with freedom and discovery. How? Through an on-the-road experience in the heart of Cilento.Ford is looking for three enterprising couples ready to live a unique experience and rewrite the rules of the game. Aspiring explorers can participate in the selections by uploading a video presentation together with the person of their heart to the initiative’s platform by Nov. 6. In the video, candidates and applicants will have to tell who they are, why they feel they are enterprising Explorers, and what makes them the perfect couple for this adventure. “A Tutta Carica” is a little odyssey on the road that will become the heart of a web-series, the narration of which is entrusted to the sly irony of Victoria Cabello and Paride Vitale. As modern-day “Homers,” the pair of friends and travelers will guide the audience through an irreverent narrative, with the unmistakable irony to which they have accustomed their audience. Passing through spectacular landscapes and unexpected challenges, the couples of “A Tutta Carica,” will prove that electric can be synonymous with freedom and adventure and discover a new concept of exploration, where every challenge becomes an opportunity to overcome their limits, fully embodying the Ford spirit: the will to do, without compromising.

photo: press office Ford Italy

(ITALPRESS).