TURIN (ITALPRESS) – Suzuki is present at CES, the Consumer Electronics Show, whose 2025 edition takes place Jan. 7-10 in Las Vegas. The theme of the Suzuki booth is “Impact of the Small: Creating the small for big change.” This initiative aims to support the development of communities that share Suzuki’s “Sho-Sho-Kei-Tan-Bi” (compact, fewer, light, minimal, beautiful) design approach, the design philosophy that has guided the company since its inception. At CES 2025, visitors to the Suzuki booth will see some of the models that represent this philosophy on display. The Suzuki Super Carry mini van, an emblem of this approach, already produced and sold in Japan, will be on display. The multi-purpose e-Mobility platform concept, which uses advanced technology for electrically powered chairs, will be presented. Collaborations with partners Applied Electric Vehicles and Glydways will also be highlighted through displays of their vehicles.Suzuki’s display at CES 2025 focuses on models produced in low volumes that aim to improve society and address some of the unresolved needs. Suzuki aims to collaborate with partners who share this vision, resulting in new designs for the future. “We are pleased to be present at CES for the first time, convinced that Suzuki’s manufacturing approach can offer meaningful solutions to societal challenges, including environmental concerns and carbon neutrality. At CES 2025, we are proud to collaborate with partners who share our vision to ensure global freedom of movement, improving as a ‘Lifestyle Infrastructure Company’ shaping the world of tomorrow,” said Suzuki Motor Corporation President Toshihiro Suzuki.
photo: Suzuki Italy
(ITALPRESS).
