TURIN (ITALPRESS) – Since its founding, Lancia has always left its mark on automotive history thanks to the elegance and innovation of its models. Both in competitions and on the roads, the Italian brand has collected numerous awards, and its revival in France confirms this tradition. During the Trophèes de l’Automobile Magazine, the new Lancia Ypsilon was awarded the Design Trophy, a recognition of its refined aesthetics and bold design. Planned. developed and designed at the Lancia Style Center in Turin, Italy, the new Lancia Ypsilon is the result of the meticulous work of its designers. Its unique design is a tribute to the brand’s iconic heritage, blending classic elements inspired by historic models such as the Aurelia and Flaminia with modern touches derived from the legendary Stratos and Delta. Attention to detail and stylistic innovation make the Ypsilon an emblematic model of Lancia’s renewal.The front light signature, with its modern reinterpretation of the Lancia goblet, as well as the Stratos-inspired taillights, are a tribute to the brand’s historic heritage. The interior of the Ypsilon is also designed with the same attention to detail. Italian design is enhanced by the use of refined materials and distinctive elements such as the “coffee table,” a unique signature of Lancia’s new interior. The Design Trophy was presented to Emanuele Tomassorri, exterior designer of the Lancia Ypsilon, at a ceremony held in Paris. This award reaffirms Lancia’s role as a benchmark in automotive design, perpetuating a tradition in which every detail has its importance.With the opening of the first Lancia House in 2024 and the expansion of its distribution network in France to 25 Lancia Houses and 80 service points, Lancia continues to write a new chapter in its history, keeping elegance and innovation at the heart of its DNA.
photo: stellantis press office
(ITALPRESS).
