Banca Ifis report, Italian Sport System revenues at 120 bln

ROME (ITALPRESS) – In 2023, the Italian Sport System generated revenues of 119.6 billion euros, a figure up 17 percent from the previous year. This growth was mainly supported by the expansion of sports tourism, whose turnover grew by 65 percent. These are some of the figures from the Banca Ifis Observatory on the Italian Sport System, the fourth edition of which was presented this morning in Rome at the Sala Giunta del Coni. For the fourth year in a row, Banca Ifis has handed Coni a 160,000-euro check that will be distributed equally to all junior Italian medalists in 2024. Economic support for youth sports that produces a social impact 4.1 times greater than the investment disbursed. “The idea of this partnership with Coni was to give these youngsters an extra support to improve their work-life balance, which combines study, family life, sports transfers and the pressure given by competitiveness,” said Banca Ifis President Ernesto Fùrstenberg Fassio. “I believe that sport in Italy is a vehicle of healthy culture for young people and to create a fabric where youngsters can express themselves and find a school and sports path, a healthy life full of values. “Banca Ifis more and more has had a role at first important and then almost predominant within the Sport System – are instead the words of the president of Coni, Giovanni Malagò -. This end-of-year initiative between the bank and Coni is becoming a beautiful tradition, born from the desire to try to understand how to implement something concrete, practical and visible towards our world. Never was the choice so happy, it was innovative. All this comes together with the Observatory, which more than a picture is an MRI of how things are.”- Photo Spf/Italpress -(ITALPRESS).