MUNICH, Bavaria (GERMANY) (ITALPRESS) – With a total of 210,408 motorcycles sold in 2024, BMW Motorrad has achieved the best sales result in its history. Germany remains the largest market, contributing significantly to BMW Motorrad’s sales record, along with the regions of Europe, the U.S., Asia and Latin America. The main factors in the success achieved in 2024 were a convincing product portfolio with distinctive offerings for each segment, and the introduction of new, highly sought-after models to the market, such as the powerful BMW M 1000 XR and S 1000 XR, the new mid-range GS models BMW F 800 GS, F 900 GS and F 900 GS Adventure, the casual heritage models BMW R 12 and R 12 NineT, and, on top, the adventure touring icons BMW R 1300 GS and GS Adventure with BMW’s legendary Boxer engine.”I would like to sincerely thank our customers and our community around the world for the extraordinary trust they have placed in us again in 2024. With the best sales result in the company’s history, BMW Motorrad confirms its leadership in the premium motorcycle segment globally. Our leadership in a number of markets and segments is based on innovation, a highly attractive product offering, and continued strategic focus on brand strength. Thanks to these success factors, BMW Motorrad is well positioned for the future, so I look forward to 2025 with confidence,” said Markus Flasch, Head of BMW Motorrad.
photo: press office Bmw Motorrad
(ITALPRESS).
