EBOLI (ITALPRESS) – Cardiovascular diseases are still the leading cause of death in Italy. Part of these could be prevented by starting from the identification of modifiable risk factors, linked to incorrect behaviors and lifestyles. The role of prevention therefore turns out to be crucial, not only through continuous monitoring of risk factors, but also by fostering greater awareness of the impact lifestyles can have on heart health. For this reason, on the occasion of “Heart Month,” Danone’s Danacol and Policlinico Universitario A. Gemelli IRCCS in Rome are lined up in the front line to raise awareness of the importance of cardiovascular disease prevention, particularly cholesterol control, one of the main risk factors. After the success of the previous editions in Milan and Rome, the virtuous and well-established collaboration between Danacol and Policlinico Gemelli in Rome continues to promote the culture of prevention by bringing it to southern Italy as well. From September 26 to 28, in fact, the “Month of the Heart” also arrives in Campania, with a three-day event dedicated in the city of Eboli (Salerno), in Piazza San Bartolomeo. Here, Danacol, with the support of a team of physicians coordinated by Professor Francesco Landi – Director Department of Aging, Orthopedic and Rheumatological Sciences, Fondazione Policlinico Universitario Agostino Gemelli IRCCS, Rome; Professor of Internal Medicine and Geriatrics, Catholic University of the Sacred Heart – will offer citizens free check-ups to assess the health status of their cardiovascular system and make an early diagnosis, thanks to the measurement of 8 risk factors, such as cholesterol, physical activity, smoking, body mass index, diet, blood pressure, blood sugar and sleep quality. “Danacol takes care of people’s cholesterol and invites all Italians to check it, because not neglecting this silent enemy is essential to protect your heart health. The ‘The Month of the Heart’ initiative, which this year comes to Eboli, in the province of Salerno, represents a very important project for us because, in line with Danone’s mission to bring health through nutrition to as many people as possible, it allows us to raise awareness of cardiovascular disease prevention. – declares Lucia Chevallard, Marketing Director of Danone Italy – In addition, our well-established collaboration with Policlinico Gemelli in Rome allows us to reinforce the message and disseminate information based on solid scientific evidence. Together, we are working for a common goal: to improve the heart health of Italians, reducing the risk of cardiovascular disease through a targeted, simple and affordable approach that starts with a correct lifestyle. “Cholesterol, exercise, smoking, body mass index, diet, blood pressure, blood sugar and sleep quality. These are – explains Francesco Landi, Director of the Department of Aging, Orthopedic and Rheumatological Sciences, Agostino Gemelli IRCCS University Polyclinic Foundation, Full Professor of Internal Medicine and Geriatrics, Catholic University – the 8 factors that we will analyze to measure the cardiovascular risk of each individual patient. We are satisfied because for the first time the Month of the Heart will travel to the south of the peninsula, to Eboli. A journey,” Professor Landi continues, “designed to spread, through the free check-up, the importance of prevention not only for heart health, but also for health in general. Periodic check-ups and awareness of the importance of prevention are indeed fundamental; the 8 cardiovascular risk factors not only affect the health of the circulatory system, but also our longevity, a goal to be conquered day after day with a healthy and active lifestyle.”In 2023, thanks to the initiative “the Month of the Heart,” 2,000 check-ups were carried out with Policlinico Gemelli and about 13,000 measurements of cholesterol levels were made in pharmacies: important results that, according to estimates, will grow in the 2024 edition thanks to all the activations put in place.The initiative that this year will be held in Eboli has the Patronage of the Municipality of Eboli and has seen the support of the volunteer activities promoted by Cittadinanzattiva Campania Asp, through the involvement of its Territorial Assembly of Eboli.As part of the “Stay Alive with Danacol” campaign, which still sees Elio as the protagonist on the notes of the famous song “Stayin’ Alive” by the Bee Gees, the brand has planned a shortlist of activations and initiatives to promote the prevention of cardiovascular diseases. Along with the “Month of the Heart” initiative in Eboli, Danacol is also present this year at the Longevity Run, an event dedicated to prevention and the promotion of healthy lifestyles promoted with doctors from the Gemelli University Polyclinic: a combination of health and sports that, after having touched the cities of Pistoia, Capodimonte, Treviso, Gaeta, Pinzolo, Ovindoli and San Gabriele di Piozzano, will be in Sant’Antioco on October 5 and 6 and finally in Rome on October 20, as part of the Rome Half Marathon 2024.In addition, thanks to Danacol Plus+, the dietary supplement indicated for reducing blood cholesterol and contributing to normal cardiac function, in all pharmacies throughout the country that participate in the “Pharmacies of the Heart” initiative, it will be possible to have a free cholesterol checkup. Just ask your pharmacy if it participates in the initiative.To learn about all the initiatives planned for Heart Month and take the self-assessment test, you can visit the dedicated landing page: https://www.danacol.it/mese-del-cuore/
– photo f08/Italpress -(ITALPRESS).
