TORINO (ITALPRESS) – The Fiat 500 continues to conquer the heart of motorists from all over the world with the arrival of the new 500 Hybrid, which opens a new chapter for FIAT, where the heritage of the brand meets cutting-edge technologies, enhancing the timeless beauty and authentic soul of Italian design.
This is a time that also marks the symbolic return of the model to the historic Mirafiori plant, birthplace of 500 in 1957. The production of the new 500 Hybrid officially started in November at Carrozzerie Mirafiori, with the aim of reaching 5,000 units by the end of the year.
At full capacity, the plant will increase the annual production capacity of about 100,000 additional units, further strengthening the strategic role of Mirafiori in the FIAT industrial network and renewing once again the strong link between the brand and its birthplace. The range is divided into three body variants – Hatchback, 3+1 (ordinable from the beginning of next year) and Cabrio – with POP, ICON and THE PRIMA. To these is added the launch series “TORINO”, tribute to the city that has always been the house of FIAT, proposed exclusively on the Hatchback version.
The POP version expresses the purest essence of 500 Hybrid: essential, elegant and functional. It is the ideal choice for those who want practicality and immediacy, without sacrificing character.
ICON represents the heart of the range and embodies the perfect combination of technology, comfort and urban charm. It is the most modern and versatile city of FIAT: connected, comfortable and rich in character, a true expression of the spirit 500.
At the top of the range is LA PRIMA, the flagship design that combines the unmistakable charm of 500 with exclusive equipment and premium finishes.
Fiat 500 Hybrid Pop in Italy is available today at a promotional price of 16.950 euros, in case of scrapping and with financing Stellantis Financial Services Italy.
photo: Stellantis print office
(ITALPRESS).
