TORINO (ITALPRESS) – Starting from Turin the global campaign of employer branding Stellantis, “Different Drives, One Destination”. Designed to highlight job opportunities and a true sense of belonging, the campaign pays tribute to people who every day advance Stellantis.
Like Claudia, Cristina, Denise, Jessica, Virginia, Jiaqi, Fabio, Giuseppe, Ivan, Vinay, protagonists of the first filming in the historic complex of Mirafiori. The campaign will share their passions and their paths through a series of videos and visual content that will be published in the coming months.
“In Stellantis, our people are the spark behind all progress,” said Emanuele Cappellano, Chief Operating Officer Enlarged Europe of Stellantis, “The campaign “Different Drives, One Destination” celebrates the unique paths and motivations of our teams all over the world, while underlining the shared ambition that unites us.”.
There are many departments involved: from the style center to the factory where the 500 hybrids are born, passing through Sustainera, the pole dedicated to the circular economy, up to the engineering and marketing teams, witnessing the wealth and diversity of the skills that guide our future.
Stellantis’ colleagues and colleagues – presented in the launch video – will tell us who they are, what they do, how they contribute to the development of our brands and models and what they love more than their work.
“Different Drives, One Destination” combines, in fact, the legacy of Stellantis’ iconic brands to the passion and talent of people, creating momentum to overcome borders and redefine innovation in the automotive industry. After Turin, the campaign will move to France, where the shooting has already involved several colleagues and colleagues from the Poissy plant. In the new year, production will continue, further expanding the international scope of the campaign. The campaign will be online on the social channels of Stellantis – LinkedIn, Instagram and Glassdoor – and will evolve over time, strengthening a globally unified employer brand.
photo: Stellantis print office
(ITALPRESS).
