The itTaxi app enters the onboard infotainment of BYD models, signed partnership

MILANO (ITALPRESS) – BYD announces the partnership with itTaxi, application for booking and paying taxis, which counts more than 12,000 taxis associated in over one hundred Italian cities. At the heart of the agreement, he explains a note, “there is a concrete innovation: the native integration of the app itTaxi directly into the infotainment system of a selection of BYD models, developed in collaboration with moveax, technological partner of the project. This is the first technological integration of this type on the car, designed to offer greater safety, ease of use and continuity of experience, without the need for external devices. Thanks to this integration, the itTaxi app can be used directly through the controls on board, allowing you to manage the main features more immediately and safely, without diverting attention from the guide and with your hands always on the wheel. A tangible advantage not only for the taxi driver, but also for the passenger, in terms of service quality and comfort on board”. The partnership also provides dedicated conditions for taxi drivers itTaxi. Co-marketing activities on the territory are also planned. Among these, a first Open Day at the ItTaxi headquarters in Rome, which will follow further national initiatives, including test drives, vehicle training and project presentation, which will be planned progressively. The integration will be available at this stage on BYD SEAL 6 and Touring (Augmentation and Comfort sets), BYD SEAL U DM-i (A Boost, Comfort, Design) and BYD SEALION 7 (Edition, Excellence) from April 1 and will be progressively extended to other models. “ This agreement embraces all our strategy, starting from the technological aspect that is our distinctive element. So not only the commercial aspect, but the technology as the hub of our way of partnership – commented Alessandro Grosso, Country Manager of BYD and DENZ Italia -. To this we add the fact that we did it with the largest taxi network in Italy. This category was the pioneer of motor evolutions in the historical path of the car and wants to continue to be with BYD today. If taxi drivers, using the car as a work tool, have identified BYD as the most advanced and reliable brand of this historic moment, we could not ask better as ambassadors of the brand. A special thanks to President Bittarelli who was the first to work on this partnership and to our network of dealers who quickly grasped the potential of this agreement”. “Taking out BYD as a technological partner means offering our associates not only cutting-edge work tools, but also concrete solutions to address the transition to electric mobility – said Loreno Bittarelli, President of itTaxi –. The economic benefits provided by the agreement make the passage to green vehicles more accessible, while at the same time ensuring unprecedented operational efficiency thanks to the software integration developed with moveax”.

– photo press office itTaxi –(ITALPRESS).