VERONA (ITALPRESS) – In the 58th edition of Vinitaly in Verona the event “Giovani: tra successo e futuro del vino italiano” was held, a moment of comparison dedicated to the prospects of the new generations in the wine sector.
The initiative, promoted by Coldiretti Giovani Impresa, brings together institutional representatives, experts and industry leaders to discuss opportunities, challenges and future trajectories, with a particular focus on the role of young people in the transformation and innovation of the sector. Among the speakers also the President of the Italian Chamber of Commerce for the United Kingdom, Roberto Costa, intervened in the second panel “Le traiettorie per i giovani”.
Its contribution focused on the strategic value of wine for the new generations, with particular attention to the role of catering as a vehicle of promotion of the Italian product and the dynamics of export in international markets, increasingly central for the growth of the sector.
The event offered a space of concrete dialogue between young entrepreneurs, institutions and professionals in the sector, highlighting how wine represents not only a pillar of Made in Italy, but also an area where young people can express innovation, creativity and entrepreneurial capacity.
In this context, the importance of developing transversal skills, a solid international vision and a strong ability to adapt to a constantly changing global market has been highlighted. Particular attention has been paid to the comparison between experiences and good practices, promoting the exchange of ideas between different realities and generations, and helping to outline new strategies for the future of the Italian wine industry.
The participation of the President of the ICCIUK confirms the commitment of the Chamber in promoting dialogue between Italy and the United Kingdom and in supporting the new generations of Italian companies in their internationalization path. Through its network and its activities, the Chamber contributes to strengthening the presence of Made in Italy on foreign markets and to support the competitiveness of the wine sector globally.
-Photo press office ICCIUK-
(ITALPRESS).
