ROMA (ITALPRESS) – FIAT is proud to announce a new and prestigious partnership with the Women’s Volley League, becoming “Premium Court Partner” for all official competitions organized by the League during the 2026/2027 sports season. The agreement, we read in uns note, previews the presence of the FIAT brand in the Serie A1 and Serie A2 championships, in the Italian Cup and in the Italian Super Cup, beyond 400 total matches between Championships, Events and Playoffs with a widespread visibility on the field of play and numerous opportunities for activation dedicated to fans. A collaboration that combines two realities that best represent the talent, passion and ability to innovate our country. For over 125 years FIAT has been accompanying the mobility of Italians, becoming a symbol of accessibility, simplicity, optimism and an unmistakable Italian character. Similarly, the Women’s Volley League is today a point of reference for Italian and international sports, thanks to the results of its athletes and the quality of a movement recognized as one of the best in the world. In fact, the volleyball in Italy is practiced by over 1.5 million people and is the 1st sport for women’s practice and involves over 7.5 million fans and volleyball fans. FIAT has chosen to invest in the extraordinary strength of female volleyball also for its exceptional ability to involve communities and territories. The Women’s Volley League can count on a capillary presence throughout Italy, with clubs distributed in 13 regions and 26 provinces through the Serie A1 and Serie A2 championships. A unique foundation that connects large cities and towns of province, reflecting perfectly the history of FIAT, always close to Italians and their mobility needs thanks to a capillary network on the territory of points of sale and assistance. Alessio Scutari, Managing Director FIAT & Abarth Italia states: “We are particularly proud to start this collaboration with the Women’s Volley League, a reality that represents an absolute excellence of our country and that shares with FIAT fundamental values such as passion, commitment, and closeness to people. A choice that allows us to get in touch with millions of fans and families throughout Italy, further strengthening the historical link between FIAT and the local communities. We will be at the side of the Italian volleyball champions throughout the season, accompanying them in a path made of emotions, talent and team spirit. This collaboration will also be an extraordinary opportunity to show our range closely and accompany the public towards the upcoming brand news, starting from Grizzly, which will be a further step in the growth and renewal of FIAT. “This is the comment of Enzo Barbaro, CEO of the Women’s Volley League: “We are extremely proud to welcome a historic brand like FIAT at our side as a Premium Court Partner. This collaboration certifies the growth and the great value of our Women’s Volleyball A Series. We share with FIAT the constant search for excellence and, above all, a deep and capillary bond with the territory. Together, we are ready to travel a season of the highest level, joining Italy from North to South”. Thanks to this partnership, the FIAT brand will benefit from a continuous presence throughout the season through field visibility, led, backdrop for interviews, digital and social activities, as well as initiatives dedicated to the interior of the building halls and moments of direct contact with the public. The agreement also includes special activations for the main events organized by the Women’s Volley League, with the aim of creating engaging experiences for fans, families and customers. The partnership also represents an extraordinary opportunity to enhance thefIAT range at a public composed of families, young people, sportsmen and people attentive to sustainable mobility. Mickey Mouse, the electric quadricycle that is revolutionizing urban mobility with a simple, accessible and zero-emission solution; 500, the timeless icon that continues to represent Italian style and ingenuity in the world; 600, the compact crossover that combines space, comfort, technology and driving pleasure; Pandina, evolution of a car that for over forty years accompanies Italians with practicality, reliability and versatility; Grande Panda, which interprets the values of simplicity, innovation and sustainability that have made the brand great; and Qubo L, the multifunctional vehicle designed to meet the needs of families, leisure and daily mobility. A complete range that perfectly reflects the values of accessibility, dynamism and closeness to the people who share FIAT and female volleyball. During the 2026/2027 season, the collaboration with the Women’s Volley League will also accompany the approach to the launch of Grizzly, the future model that will further enrich the brand’s offer. Thanks to the capillarity of the championship, to the numerous activations on the territory and to the direct contact with millions of fans, the partnership will offer a privileged platform to tell the evolution of FIAT and build wait around one of the most important news of the future of the brand.With this new FIAT partnership confirms its commitment to supporting Italian excellence and promoting initiatives capable of generating value for local communities, contributing to the growth of one of the most beloved and followed sports of the country.
– Stellantis press office photos –(ITALPRESS).
