ROME (ITALPRESS) – The government has clearly and comprehensively communicated that, for 2025, there will be no incentives earmarked for the purchase of automobiles, thus promoting another type of strategy for the sector, namely increasing resources to the auto supply chain in order to encourage conversion. In this context, with a view to providing maximum transparency to the customer and enhancing its Right Price policy, Mazda has decided to introduce the Super Bonus throughout the first quarter of 2025. The Mazda Super Bonus is a promotion designed to offer customers advantageous prices and competitive financial offers. This initiative underscores the Japanese brand’s commitment to supporting consumers by making the purchase of a new car more accessible and affordable.Mazda, recognized for its technological innovation and sophisticated design, has built its success on the Right Price Policy, which ensures a perfect balance between equipment, technology and price. With the Super Bonus, it continues to reinforce this philosophy, making highly competitive models with lasting value affordable. It is an approach that prioritizes sustainability and practicality, aiming for a balance between performance, comfort, fuel efficiency and functionality. Indeed, the Hiroshima-based manufacturer has always aimed to produce cars that are pleasant to drive and fit into everyday life, without compromising the driving experience. The Mazda Super Bonus applies to all models in the range, offering a significant financial contribution that will allow customers to save on all its cars in the range from compacts to SUVs. The promotion is valid at all official Mazda dealers until March 31, 2025, and allows immediate benefits, with a financial contribution of up to 8,500 euros. This promotion is in addition to the official warranty of 6 years or 150,000 km that makes the purchase of any Mazda a smart investment that retains its value over time.The offer is accessible through customized financing solutions and includes several leasing options, as well as the possibility of trade-in of used cars, making the purchase of the new Mazda even more advantageous. In addition, Mazda through its multi-solution approach that includes all currently available technological solutions, from combustion engines to PHEVs and hybrids to fully electric cars, confirms its commitment to technological innovation and sustainability. Buying a new Mazda car is therefore an experience that goes beyond a simple commercial transaction: it is an opportunity to take ownership of a car that combines innovation, comfort and performance where each model is designed to offer an engaging, exciting and safe drive and to fit the lifestyle of each consumer. “With the introduction of the Super Bonus, we want to be close to our customers and support them in the absence of government incentives. Mazda continues to invest in innovative and sustainable solutions, with a business approach that makes mobility more accessible and convenient for everyone,” said Roberto Pietrantonio, Managing Director of Mazda Italy. For more details on the initiative and to discover all available offers, authorized Mazda dealers can be contacted.
photo: Mazda Motor Italia press office
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