July 3, 2025

Fabrizio Facchini: “Made in Italy grows even in difficult times. Here at the Fancy Food Show, we have proven it.”

Chef Fabrizio Facchini, culinary director of the Italian Pavilion at the Fancy Food Show in New York, tells the behind-the-scenes story of one of the most important events for Italian agribusiness in the United States. Between showcooking, excellent products and […]

Fabrizio Facchini: “Made in Italy grows even in difficult times. Here at the Fancy Food Show, we have proven it.” Read More »

Flavia Garzia (Garofalo USA): “This is how we tell Americans about Italian pasta without fear of carbohydrates.”

From transparent packaging to guerrilla marketing on the streets of Manhattan: the Marketing Director of Garofalo USA talks about the Italian brand’s strategies to consolidate its leadership in the U.S. market and challenge nutritional prejudices. Garofalo is a historic Italian

Flavia Garzia (Garofalo USA): “This is how we tell Americans about Italian pasta without fear of carbohydrates.” Read More »

Michele Alfonso: “This is how I tell the story of Made in Italy in cocktails, between tradition and new low alcohol trends”

From Campari to Aperol, bergamot to vermouth, Michele Alfonso brings Italian beverage excellence to the international stage. At Fancy Food in New York, the Italian Trade Agency mixologist explains how to educate the American public about Italian flavors and promote

Michele Alfonso: “This is how I tell the story of Made in Italy in cocktails, between tradition and new low alcohol trends” Read More »